Ecoba Vietnam has just ranked among the fastest growing enterprises in Vietnam. To grow in the "hot" but still sustainable manner, the key of Ecoba is owning an advanced management platform.

In recent years, Ecoba Vietnam has emerged as a main contractor with the overall capacity to design, execute and complete the large projects and achieve impressive revenue growth, doubling in many years. This enterprise has also ranked among the fastest growing enterprises in Vietnam. To grow in the "hot" but still sustainable manneer, the key of Ecoba is owning an advanced management platform.

Problem of "fast but durable" development

"How to make the enterprise grow fast but still be sustainable?" is the problem that every enterprise faces. When growing rapidly, the enterprise will face many risks, when executive management capacity does not keep up with the growth. The rapid development but still have to ensure the sustainability in the near future are two sides of a problem, although opposite but if finding a balance point will be very good for the development of the enterprise.

For a fast growing enterprise like Ecoba, this is no exception. The story of building, developing and maintaining a brand in the market is a long journey. Building a brand is not difficult, but it will be a big problem if you do not control the operation of the enterprise. Growing rapidly without maintaining the quality of services will reduce the ability to retain the customers. This can lead to the financial risks for the enterprise. This is a problem that many enterprises have encountered.

Moreover, the rapid development also means that the number of personnel will increase. When the rate of "dilution" of personnel is too fast and too much, the risk of developing and preserving the core culture of the enterprise is unavoidable

The story of growth is always a problem that many Vietnamese enterprises encounter. Under the pressure of rapid growth, along with the development of scale, personnel, customers ..., the need for a management system is a must. Especially for an enterprise with fast growth in a short time like Ecoba, a good management system is a prerequisite to help the enterprise avoid the risks.

As Mr. Vo Tien Dat - General Director of Ecoba Vietnam said, for Ecoba, the importance of the governance system lies in the sustainable development. This is an important and mandatory tool to be able to execute the strategy and plays an important role to make a difference in the construction industry. “This has helped Ecoba make a strong impression in the field of construction. When the customers look at Ecoba, they will look firstly at the products, the projects that Ecoba has done. Thereby, they found its organization and implementation methodical and professional. That is why more and more customers trust Ecoba. This is also one of Ecoba's advantages when bidding ", Mr. Dat said.

Thanks to a methodical and systematic way, Ecoba has been managing and controlling its goals, creating the trust and retaining its customers. As a result, this enterprise has continuously obtained good achievements when winning many big projects across the country such as: Long An solar power plant project, Flamingo Cat Ba Resort, Vincom Megamall Shopping Center (Vin Sportia), Iris Garden, Riviera Cam Ranh Hotel, Altara Quy Nhon, Aquabay Residence Ecopark, Park Hill, Imperial Plaza Complex, BUV Ecopark British University ...

And the "golden keys" to solve difficult problems

Within 10 years of formation and development, Ecoba has experienced two cycles of hot growth and a pause in the middle. Especially, over the past 3 years, Ecoba has been in the second strong growth cycle in terms of growth rate and operation scale, the revenues reached approximately double every year, the scale of the enterprise changed from medium to large. To be able to grow fast and still ensure the sustainability, Ecoba has applied the world's advanced solutions for the management system that is still suitable for the enterprise.

According to Ecoba leaders, the most important thing for the management system is to understand, outline and manage well the vision and development roadmap of the enterprise. “At the first stage of hot growth, the scale of operations is small, the requirements for governance capacity are low, then Ecoba has applied an open and flexible management system, to maximize the growth. However, when predicting in the future, the enterprise can achieve a larger scale of operations, grow stronger then Ecoba has actively created a pause to reduce the growth, focus on new management platform in conformity with the scale of large enterprise”, Mr. Dat shared about controlling Ecoba's phased development roadmap.

Currently, Ecoba's advanced management system is being implemented in three layers: the project management layer at the project, the tactical management layer by the project cluster, the product supply chain and the strategic management and internal control layer. At the project management layer, Ecoba uses the standard management approach of PMP (Project Management Professional) and PgMP (Program Management Professional) of PMI (Project Management Institute) of the United States to access the management. The standards of management are in accordance with international standards, helping Ecoba meet the strict requirements of foreign investors. The real estate market is growing rapidly, leading to more and more enterprises participating in the field of construction and construction, creating great competition in the industry. In that context, only enterprises that build a solid foundation can go far.

To be as successful as today, Ecoba has adopted the philosophy of "carrying water while digging wells". After the period of the pause to create the foundation, currently, Ecoba is doing two things at the same time: just investing (investing in the R&D department specializing in system development, continuous research and development, management system training), and also continues to grow.

In particular, Ecoba has considered the advanced management system as a strategy, created a competitive advantages of the enterprise and increasingly bravely invested more to develop this system. For Ecoba, the advanced management system is not only a tool to implement the strategy, but also makes this tool become one of the basic strategies of the enterprise.

Not only applying the advanced management model, learning from the developed countries, Ecoba has also accelerated the application of information technology to ensure the extensive digital transformation roadmap. As Mr. Dat said, Ecoba now invests heavily in the digital transformation trend so that when the enterprise scale gets bigger, the revenues of about 10 trillion VND /year are gained to ensure that this management capacity is available. “Currently, Ecoba is using ERP technology and has invested the first phase of SAP ERP system. It is expected this year, Ecoba will continue to deploy phase 2 ”Mr. Dat said.

Talking about the upcoming development goal of Ecoba, the enterprise leader has affirmed that, Ecoba aims to maintain the growth rate of 33% in the period of 2019 - 2023, reaching revenues of 500 million USD a in 2021 and 1 billion USD by 2025. With a potential market with many opportunities today, and possessing an advanced management system, increasingly reaching the level of perfection, these goals for Ecoba are possible.